Mother’s day is one of the most celebrated events of the year. It is a shopping and gifting holiday, which makes it a perfect opportunity for sellers to make their products shine. As the technology advances, doing this task is not that challenging anymore because of the availability of AI tools online. In this article, we will discuss the best-selling Mother’s day products, how to make them sell better, and other Mother’s day sales ideas to make the most out of the sales opportunity.
Top Tools and Strategies to Maximize Mother’s Day Sales
Best-Selling Mother’s Day Products
You don’t need to overthink, just stick with what mothers really want —personal, practical, and pretty. Here are the top-performing categories that sell well every year:
- Customized gifts – engraved jewelry, printed photo mugs, scrap book, handwritten notes or letters
- Beauty and self-care items – skincare products, spa sets, scented candles, makeup
- Home and kitchen tools – decorations, figurines, utensils, appliances
- Fashion and accessories – clothes, bag, hairclips, jewelry, wristwatch
- Flowers – fresh bouquet, dried flower boxes
If you already sell items that fall into any of these categories—you’re in the game!
How to Drive Sales This Mother’s Day
1. Use PicWish to make your product photos stand out.
Great product photos sell. No matter how good your product is, if the photo looks plain and boring, it won’t sell. Product photos are your first, and sometimes, only chance to catch the attention of your potential buyers. One of the Mother’s day sales ideas that you need to know is to make use of the available tools online to lessen your workload.
With PicWish, you can:
- enhance the quality of up to 30 product photos in one processing;
- remove the plain or distracting backgrounds of your product photos; and
- replace them with aesthetic backgrounds for your online shop display or social media posts.
Here’s how to use it:
- First, click the button below to access the Enhance Photo page of picwish. Then select Bulk Edit to upload your product images, or you can just drag and drop them anywhere on the screen.
- Wait until all your product images are uploaded, then PicWish will automatically enhance your images one by one at a single processing.
- Once the process is finished, check the before and after results by clicking any of your product images.
- If satisfied with the results, click Save.
To remove and replace the background of your product photo,
- Click the button below to access the Remove Background page of PicWish.
- Select either Upload Image or Bulk Edit, depending on the number of product images that you want to edit. Or you can simply drag and drop them anywhere on the screen.
A. For one single product photo:
- Upon uploading, PicWish will automatically remove the background of your product photo.
- Once the process is done, you can choose a solid color background, Add Photo to upload your customized image background or select the AI Background Generator by hovering your cursor on the “+” icon.
- In the AI Background Generator edit page, choose the image size, then resize and position the product properly.
- Next, choose among the selection of AI background thumbnails then click Generate. Two images will be generated for every click.
- Or you can try the Custom feature. Just type a prompt, describing the background that you prefer, then click Generate.
- Select the generated AI background that you liked most and click Download Image.
B. For multiple product photos:
- Upon uploading, the backgrounds of your product photos will be automatically removed.
- Choose the image size, then resize and position your product the way you want.
- After that, select a solid background color to replace the original background of your product image or upload a background image of your own.
- Then finally, click Save All.
Note: For batch background replacement, remember that the background you select or upload will be applied to all product photos in the same batch. If you need different backgrounds for individual images, please process them separately.
That is how you use PicWish in making your product photos more appealing for the Mother’s day sales ideas. Don’t forget to make use of its other features like Light on to brighten your image, Smart Refine if you want to keep something from the background aside from the product itself, and of course the Refine Edges.
2. Use Canva for Promotions
After ensuring your product photos look their best, turn them into an eye-catching promotional content to attract more potential buyers.
With Canva, you can:
- design Mother’s day promotional graphics for social media posts;
- create printable gift cards or digital vouchers; and
- customize countdown timers and promo banners.
No design skills? No problem. Canva has drag-and-drop templates which you can use to create pro-level content even if you’re not a designer.
3. Use Mailchimp for Email Campaigns & Automation
Email is still one of the most effective ways to start a conversation. As an addition to the Mother’s day sales ideas, connect and engage more with your existing customers by sending them relevant emails. Don’t just rely on social media.
With Mailchimp, you can:
- send personalized Mother’s day gift guides;
- remind customers about the products on their carts that they did not buy yet;
- set up a “last day for shipping” reminder; and
- categorize and send email based on buyer’s interest or purchase history.
Other Tips to Boost Sales
Here are additional Mother’s day sales ideas:
- Create limited-time gift bundles – choose the bestsellers among your products and offer “Mother’s day gift sets”
- Emphasize urgent deadline on countdowns – add urgency on your countdown banners or ads like “Only 3 days left for on-time delivery!”
- Connect to your customers emotionally – add texts or messages on your promotional posts or banners like “Thank her for every little thing she’s done”.
- Share user-generated content – encourage customers to post a review or share their unboxing experience through a video to develop trust with other potential customers.
Conclusion
This Mother’s day, make sure your product isn’t just seen, but remembered. Start with polishing your product photos with PicWish, create visually appealing promos in Canva, and re-engage customers via Mailchimp. When you combine quality photos with smart strategy, you don’t just sell, you connect. What are you waiting for? Follow these Mother’s day sales ideas and try PicWish, Canva, and Mailchimp now!
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